NIKE-LIGANOVA

NIKE-LIGANOVA

Paperpaste ghost mannequins

For this project, the well-known brand and retail agency Liganova (Netherlands) — responsible for this Nike’s visual merchandising setup — reached out to us to develop sustainable Mannequins and Torsos for Nike’s flagship stores in Barcelona, Paris, London, and Milan.

The mannequins were designed to be adaptable for both hanging and wall-mounted displays and feature our invisible hood system, which allows hoodies and jackets with hoods to be presented in an ultra-minimal, clean, and seamless way.

This design ensures that all attention remains on the garment itself, creating a refined and contemporary visual effect that perfectly complements Nike’s campaign aesthetic.

Each mannequin and torso is crafted from Paperpaste, a 100% recyclable and biodegradable material, and manufactured entirely in our Barcelona factory. Controlling the entire production process in-house enables us to adapt to our clients’ needs and bring their creative visions to life.